How Colors Influence What We Purchase [Infographic]

How can you increase conversion rate? Colors!

Color affect how we purchase. Master colors and you can for the most part master how your customers buy.

Colors impact our mood, our perception, and ultimately, our behavior.

Research from Hubspot shows that “90% of information transmitted to the brain is visual, and visuals are processed 60,000 times faster in the brain than text.”

Check out this infographic from KISSmetrics to see if you’re using the right colors in your marketing collateral.


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